15 Dec 2024 National Heritage Board

We are honoured and grateful for the opportunity to be interviewed by a group of NUS Masters students for a National Heritage Board initiative “The Pearl Project”. The project features heritage businesses in Chinatown with the mission to propagate the rich heritage and culture of the trade.

House of Phua is one such business that has been in the area for more than 3 decades. This is definitely a great gift to celebrate and commemorate the 35th anniversary of my parents’ business.

Sit back and listen to the humble story of how House of Phua began its journey. Our mission is to create brilliant legacy for our customers and introduce the rich heritage and culture of gemstone jewellery, especially jade and diamond to the next generations. We look forward to serving you to find the most ideal piece of jewellery for you.